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For barbers · Analytics

Know what you made. And why.

Earnings, chair utilization, no-shows and what they paid back, your best days and your empty hours, expenses and a tax estimate. Right in the barber app, for every barber, no PRO tier.

Included in the one $35/mo plan, every barber. See pricing →

Barbercita Performance tab: projected year $122304, client retention 78%, cancellation rate 6.4% with $380 recouped, no-show rate 3.1% with $410 recouped, and the opportunity snapshot
Why it matters

You can't raise prices on a feeling.

Most barbers know they were busy. Few know they were 81% full, that Fridays carry the week, or that no-show fees paid them back $410 this year. Now you will.

Busy isn't paid

A packed Saturday can still be a bad week. The numbers say which.

No-shows add up

3% of your book is real money. See it, and see what you got back.

Raise with proof

81% full on Fridays? That's your price increase, in writing.

Income

Every number, against last time.

Pick any dates. Earnings, appointments, clients, average per appointment, membership income and active memberships, each with how it moved since the period before. Money is green, counts are black, so you read it at a glance.

Barbercita Income Report: $1640 earned this week, up 13%, 41 appointments, 38 clients, $40 per appointment, $315 from memberships, 9 active memberships
Charts

Twelve months, one scroll.

Earnings, chair utilization and appointments by month, with marks for where a new, seasoned and veteran barber usually sits. Revenue by hour, card against cash, and what your card sales leave after fees for 1D, 7D, 30D or the year.

Barbercita appointments over time chart with New, Seasoned and Veteran marks, card vs cash, and Stripe earnings for 7 days
Expenses and taxes

The write-offs you keep forgetting.

Log booth rent, supplies, equipment, education and marketing; weekly, monthly or yearly ones repeat on their own. House-call drives you log become mileage. The Taxes tab turns it into an estimate and emails it, so April isn't a shoebox of receipts. It's an estimate; check it with a tax pro.

Compared

Your numbers shouldn't cost extra.

theCut marks its revenue reporting and chair utilization PRO. Booksy and SQUIRE list reports, and none of them list expenses or mileage. Here's what each company's own page says.

AppEarnings and chair useExpenses and mileageTax estimatePrice
BarbercitaYes, every barberYesYes, emailed$35/mo, whole shop
theCutRevenue reporting and chair utilization marked PRONot listedTheir FAQ asks; the page doesn't answerPRO $25/mo
SQUIRE"Reporting and AI-powered insights"Not listedNot listedIndependent plan $30/mo
Booksy"Reporting and insights" in the base planNot listedNot listed$29.99/mo + $20 per extra team member

From each company's own page; "Not listed" means their page doesn't say, not that it can't. Barbercita's $35 covers every barber in the shop.

Checked November 4, 2026: theCut features, theCut pricing, SQUIRE pricing, Booksy pricing.

Full price guide → · Features side by side →

What you get

Barber analytics, built in.

Earnings vs last period

Up or down, by how much, for any dates.

Chair utilization

Booked hours against your open hours.

12-month charts

Earnings, utilization and appointments by month.

Revenue by hour

Which hours make you money.

Card vs cash

Plus card earnings after fees for 1D, 7D, 30D or YTD.

No-shows recouped

Rates for the year and what the fees brought in.

Top days and seasons

Your best days of the week and best season.

Expenses and mileage

Categories, repeating costs, house-call miles.

Tax estimate

Emailed to you, ready for your accountant.

How it works

Work like normal

Book, check out and get paid in Barbercita. Every visit counts on its own.

Open Income

Pick a date range. Income, Performance, Expenses and Taxes are one tab apart.

Act on it

Raise prices on your full days, push your empty hours, chase the clients you haven't seen.

Analytics questions

What does the Income Report show?
For any date range: total earnings against the period before, appointments, clients, average per appointment, membership income, active memberships, chair utilization, client retention and card versus cash. Charts show the last 12 months.
How is chair utilization worked out?
Hours booked against the hours you're open for booking in your work time. 81% means four out of five of your open hours had someone in the chair.
Does it count what I recovered from no-shows?
Yes. Performance shows your no-show and cancellation rates for the year, and next to each, how much those fees actually brought in.
Can it track my expenses?
Yes. Add expenses by category (booth rent, supplies, equipment, education, marketing and more), weekly, monthly or yearly ones repeat on their own, and house-call drives you log count as mileage.
Does it do my taxes?
No, but it gets you close. The Taxes tab estimates what you owe from your income and expenses and emails it to you, ready to forward to your accountant. It's an estimate, so check it with a tax pro.
Can the shop owner see every barber?
Yes. The owner's Shop Stats shows income per barber, the shop fee and surcharges, membership charges, the best days and revenue by season.
Is analytics a paid upgrade?
No. Every report is in the $35 a month plan, for every barber in the shop. There's no PRO tier.

Every feature. One plan.

Analytics comes with Barbercita for $35/mo, every barber, no add-ons.

One plan

$35/mo covers your whole business.

Barbercita is one flat price for the whole shop: every barber, every location and your own branded app, with every feature included. No per-barber fees, no per-location fees, no tiers to unlock.

  • Unlimited barbers and staff
  • Every location, same $35
  • Your own branded app on iPhone and Android
  • Every feature, no add-ons
  • No contracts, cancel anytime
  • Only paid add-on: the Business Line phone number, from $29.99/mo